Check out a recent video interview with Netherlands based blog Ajanaku.com....Big thanks to Robbert-Jan Dijkhuizen for setting it up.
ajanaku.com/the-influentials-jeff-griffin-2/
ajanaku.com/the-influentials-jeff-griffin-2/
Wednesday 27 October 2010
Tuesday 26 October 2010
A Unique Opportunity....
This season Jeff has been working on a very special Parka Coat for the spring/summer 11 collection - a design Griffin is know for and Jeff's favourite military piece (he even named his son after it). This is a fantastic design that we have decided to offer exclusively to our Griffin Online Customers on a made to order basis months before the spring/summer 11 collection even goes on sale. This coat will not be going into any stores and is an exclusive opportunity for our most loyal customers to take advantage of.
Firstly, let me tell you a little bit about the coat, it is made from a paper like fabric developed by Italian mill Limonta - the industry's best mill for technical fabrics and in particularly nylons. It is a full length oversized parka coat finishing just bellow the knee and taken from an original U.S. Military Parka. The Pocket Parka features the traditional A-line silhouette and fishtail hem with more swing added to the back of the coat and fitted with a drawstring at the waist to adjust the fit. The sleeves have been heavily considered and ergonomically designed, featuring tucks at the elbow to add shape and allow for plenty of movement. It is a fully reversible design, giving you two jackets in one, white on one side and black on the other with two different pocket features and two different looks to the coat depending on which way it is worn. The contrasting buttons and large bellow pockets take inspiration from the original military parka, the coat is also fitted with a high neck, sculpted hood . Manufactured in Italy - this is an extremely Limited Edition piece being offered purely on a made to order basis.
This is the first time we have offered our customers to order ahead of the season, our factory upon receiving your order will take around 8 weeks to manufacture the coat, unfortunately due to manufacturing schedule we can only offer this exclusive opportunity for the next 7 days so our factory can begin cutting and have your order with you by christmas. As we are offering this coat directly to our customers we are able to offer a massive cut in the traditional retail price of this jacket at just £465 (if traditionally marked up to it's full potential this jacket would retail at £715). We would require a deposit of £50 to secure your order in advance with the remaining amount paid once the coat arrives with us at the studio and before dispatch.
If you have any questions or would like anymore information please e-mail nicole@griffin-studio.com and if you haven't already, check out the new a/w 10 collection which is now in store.... www.griffin-studio.com/shop
Wednesday 13 October 2010
Griffin Jacket Archive Sale Now On
it's time to say goodbye...As mentioned last week, we're moving, and we have painstakingly decided now is the time to let go of our extensive archive collection. We have around 16 years worth of original jacket samples that we have held on to over the years, for the very first time these jackets are now available for sale. Many are Limited Edition designs/fabrications with some dating right back to our earliest seasons.
These jackets and coats are now available at the Griffin Online Store with over 80% off the original RRP on selected items. Jackets start at just £50 ranging to £124 and features some Griffin classics, including Bladecut parkas, quilted USMC jackets and down-filled Bareskin coats. Visit the store now to view the full archive collection, if you see something you like we recommend purchasing as soon as possible to avoid disappoint, items tend to move quickly during these sale periods and this really will be the last chance you'll have to own such a limited edition piece. Visit http://www.griffin-studio.com/shop/section.php?xSec=77&xPage=1
Tuesday 5 October 2010
We're Moving...to the cliffs!
the idea
Two years ago the Griffin family took a trip to Canada, whilst there they met a man who hung wooden pods in trees. This got Jeff thinking....If we can combine our love for the outdoors and our passion for what we do across areas other than fashion, we could create something really unique. Two years on, Griffin HQ is moving from it's humble cowshed abode in the Wiltshire countryside to the Devonshire cliffs to put their ideas into action.
the plan
In an area of outstanding natural beauty lays Hartland Farm a mile from Hartland point in North Devon and just a short walk from the dramatic Jurrasic coastline. Soon to be the home of the Griffin Studio this rural location is the setting for our next project - An Eco Camping Retreat. A place to escape into the outdoors, camping without the mud, dome living in a sustainable and self sufficient environment. A creative place where people come to relax in an environment that is fun and at one with the outdoors. Working with the local community to create a social atmosphere bringing together outdoor sports, lectures and live music.
why now?
We have been designing mens clothing for 16 years and whilst we're not millionaires we believe that what we do is appreciated by the people we sell to. Since moving out of London almost 10 years ago we have had some of our most successful years, this opportuninty to think freely allows the realness to come through in our collections to deliver something that is truly distinctive. The country is our inspiration and these fresh surroundings in Devon will allow us to continue to create great clothing whilst building on our Griffin world to offer something new.
follow us
So as we say goodbye to Graceland & hello to Loveland we welcome the Griffin community to join us in our move. We will be blogging new updates and invite you to join us in conversation on facebook,twitter and the blog as the project develops. You can also subscribe to our blog to receive information direct to your inbox, click here to subscribe.
also check out
Since arriving in Hartland we've been trying out some of the local attractions and getting to know the local community. Check out the Small School website, a pioneering secondary school that was set up by Satish Kumar author of a number of books including 'The Buddha and the Terrorist' - the school is independently run with only one full time employee and relies on donations from the public and the schools guardians for funding. Click the links below to find out more and to get to know Hartland and the interesting people we have come to meet.
www.thesmallschool.org.uk
www.resurgance.org
andrewcottonsurfer.blogspot.com
www.ecodesign.co.uk
www.hartlandpeninsula.co.uk
www.northdevon.com
Two years ago the Griffin family took a trip to Canada, whilst there they met a man who hung wooden pods in trees. This got Jeff thinking....If we can combine our love for the outdoors and our passion for what we do across areas other than fashion, we could create something really unique. Two years on, Griffin HQ is moving from it's humble cowshed abode in the Wiltshire countryside to the Devonshire cliffs to put their ideas into action.
the plan
In an area of outstanding natural beauty lays Hartland Farm a mile from Hartland point in North Devon and just a short walk from the dramatic Jurrasic coastline. Soon to be the home of the Griffin Studio this rural location is the setting for our next project - An Eco Camping Retreat. A place to escape into the outdoors, camping without the mud, dome living in a sustainable and self sufficient environment. A creative place where people come to relax in an environment that is fun and at one with the outdoors. Working with the local community to create a social atmosphere bringing together outdoor sports, lectures and live music.
why now?
We have been designing mens clothing for 16 years and whilst we're not millionaires we believe that what we do is appreciated by the people we sell to. Since moving out of London almost 10 years ago we have had some of our most successful years, this opportuninty to think freely allows the realness to come through in our collections to deliver something that is truly distinctive. The country is our inspiration and these fresh surroundings in Devon will allow us to continue to create great clothing whilst building on our Griffin world to offer something new.
follow us
So as we say goodbye to Graceland & hello to Loveland we welcome the Griffin community to join us in our move. We will be blogging new updates and invite you to join us in conversation on facebook,twitter and the blog as the project develops. You can also subscribe to our blog to receive information direct to your inbox, click here to subscribe.
also check out
Since arriving in Hartland we've been trying out some of the local attractions and getting to know the local community. Check out the Small School website, a pioneering secondary school that was set up by Satish Kumar author of a number of books including 'The Buddha and the Terrorist' - the school is independently run with only one full time employee and relies on donations from the public and the schools guardians for funding. Click the links below to find out more and to get to know Hartland and the interesting people we have come to meet.
www.thesmallschool.org.uk
www.resurgance.org
andrewcottonsurfer.blogspot.com
www.ecodesign.co.uk
www.hartlandpeninsula.co.uk
www.northdevon.com
きっかけ
二年前、カナダで家族旅行中のグリッフィン一家。そこで、木から木製「ポッド」を吊して生活する男性との出会いがきっかけで、フィロソフィーを考え直したジェフでした。ファッションは、洋服だけでなくライフスタイルでもある。「好きな事」を追求した上、これらをファッションと組み合わせれば、とてもユニークなものができるのではないか？
それから二年。イギリス西南地方のWiltshire州にあるヘッドオフィスを、さらに田舎、さらに西南地方へ引っ越す計画を実行に移すことにしました。海、絶壁、牛、雨で知られているDevon(デボン)州で新たなライフスタイルがはじまりました。
プラン
自然遺産とされている Hartland Heritage Coast はイギリス西南部にある海岸です。ここから数分離れているグリッフィンのスタジオHartland Farm は２００年近くの歴史を持った農場がセッティング。Hartland (ハートランド) ではDevon ならではの活動はもちろん、ジュラシック•コーストなどを含む文化と歴史でぎっしり詰まった美しい地域として有名です。Devon の美しい自然が刺激で、「Eco キャンピング」をテーマにしたプロジェクトを早くも企画しています。大自然を舞台に、リラックス、リサイクルしながらアウトドアスポーツ、Eco教育や音楽を楽しめるエコ•フェスティバル的な安息地を理想としたアイディアです。
なぜ今？
グリッフィンは１６年にわたってメンズウェアのデザインを手掛けてきました。この期間で気づいたことはお客様とお客様の反応こそ重要なものはないことです。
ロンドンからヘッドオフィスを移してから１０年。Wiltshire州の影響は、さらにグリッフィンのアイデンティティーを強めた。お金儲け目当てに活動するブランドと違って、「目的がある洋服」をお客様にお届けすることを一番としてきました。Devon州への引っ越しで、以前以上にひらめきと着用性のある洋服を作り続けたいと思っております。
これから•••
Devon州で送る新たな生活。新しいヘッドオフィス、プロジェクト、ライフスタイルなどを facebook, twitterやブログで最新情報を皆様にお届けしています。是非、こちらでご参加下さい！
最後に
引っ越しも片付いている今、Hartlandでの暮らしを満喫したいと思っております。にぎやかなローカル•コミュニティーや地元の活動など、様々楽しい物事がおこっている場所です。この中でも特に興味があるのが「Small School」と言う、先駆的な中学校。”The Buddah and the Terrorist”作者Satish Kumar (サティッシュ•クマー)氏によって1982年に創立された私立学校ですが、正社員なんと一名。現在はチャリティーやカンパ活動に頼りながら、新世代の教育に励んでいます。興味のある方はリンクをクリックしてご覧ください。（注：サイトは英語のみ）他のリンクもどうぞご覧ください。
www.thesmallschool.org.uk
www.resurgance.org
andrewcottonsurfer.blogspot.com
www.ecodesign.co.uk
www.hartlandpeninsula.co.uk
www.northdevon.com
Monday 4 October 2010
Spring/Summer 11 Collection
The spring/summer 11 collection looks back to 1985 and the Katherine Hamnett era, baggy, oversized silhouettes and plenty of military detailing are the source of inspiration for this season’s collection. Whilst we still delve into the Griffin archive for our classic, heritage garments like the Dartmouth and Imber jackets we challenge new technologies and dye techniques to create fresh and innovative detailing. Bold features including oversized features, meet laser cut welts combined with bonded faux leather seams resulting in a performance meets fashion hybrid.
The colour palette is a mix of high contrast in black and white alongside a tonal DPM range of military green and sand and complimented with an electric blue as a highlight. Desert Finnish DPM returns as the dominant camouflage with Swedish camouflage featured in a couple of pant and short styles as well. Working closely with our Italian dye factory we have created a spray paint effect across a number of styles to give a worn, plastic look to the natural fabrics, catching only areas that the paint touches, leaving the undersides of pocket flaps and cuffs undyed, the effect subtly draws together the two contrasting base fabrics which include a mix of rich cottons and luxurious silks through to 3 layer technical waterproofs.
This season is about dramatic silhouettes, quality with a respect for local sourcing developed alongside new technology to make them relevant and functional to today’s lifestyle whilst aspiring towards a sustainable future.
The colour palette is a mix of high contrast in black and white alongside a tonal DPM range of military green and sand and complimented with an electric blue as a highlight. Desert Finnish DPM returns as the dominant camouflage with Swedish camouflage featured in a couple of pant and short styles as well. Working closely with our Italian dye factory we have created a spray paint effect across a number of styles to give a worn, plastic look to the natural fabrics, catching only areas that the paint touches, leaving the undersides of pocket flaps and cuffs undyed, the effect subtly draws together the two contrasting base fabrics which include a mix of rich cottons and luxurious silks through to 3 layer technical waterproofs.
This season is about dramatic silhouettes, quality with a respect for local sourcing developed alongside new technology to make them relevant and functional to today’s lifestyle whilst aspiring towards a sustainable future.
Also check out our feature on Superfuture.
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